Digital Transformation
and the Role of UX Study
How you can participate
Thank you in advance for your time and interest in helping further UX research.
I hope that you will sign up to share your UX experience as part of this unique qualitative study to gain greater insight into how UX professionals create digital experiences that shape our lives.
Having spent the majority of my career in digital and UX, this dissertation is truly something that I am passionate about sharing as a researcher.
Please feel free to navigate this site for more details and reach out if you have any questions.
If you're ready to participate, then you can book your interview now.
Share your experience
Because business innovation is fueled by technology and UX professionals are central to creating these transformative experiences, it is critical that we research the role that UX professionals play.
There is a need to understand who UX professionals are, as well as how they create transformative digital experiences from a communication studies perspective.
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If you have been part of a pioneering digital initiative, this is your opportunity as a UX professional to share your experience with others and be part of this research.
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What to Expect
To participate, simply respond to the short online survey with your interest in participating—it only takes a few minutes to complete once you review and accept the Informed Consent for the study.
From here, you can schedule your 60-minute video Zoom interview session with the researcher. The session is to learn more about you as a UX professional and how you approach digital transformation initiatives. Information shared will remain anonymous as it is intended for dissertation research and other academic publication purposes.
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If you sign up for an interview, you will be entered in a chance to win Apple's new AirPods Pro (2nd Gen).
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Key Contact Information
Contact Researcher
Holly Thomson
Contact University
Dr. William Brown